Are luxury brands a scam?

Luxury often charges huge brand premiums, but some products do deliver better materials, craftsmanship, durability, service, or resale value.

Premium pricing buys real differences in materials, craftsmanship, and durability for some goods, even if the markup also pays for branding.

Luxury brands generally utilize higher-grade materials, superior craftsmanship, and unique designs that justify pricing beyond generic alternatives.